Co-Communications president, Stacey Cohen, recently moderated a panel for BOMA – Let’s Get Social: Social Media and Online Essentials for Today’s Business. Featured on the panel were: Holly Alexander, founder, Top Spin Communications; Ellen DePasquale, Constant Contact Regional Development Director, NY Metro; David Hoffman, president, Search Smart Marketing; and, Daniel A. Schwartz, partner, Pullman & Comley, LLC. The panelists discussed social media tools and tactics; search engine optimization (SEO); email marketing; emerging trends; legal implications; and, best practices.