Co-Communications and Westchester-Fairfield PRSA are bringing highlights from the PRSA International Conference, held in San Francisco… READ MORE
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Have you ever written what seemed like the perfect blog post and wondered why it generated no comments? Did you invest hours in crafting what… READ MORE
inbound marketing, inbound marketing infographic, infographics | Comments are Closed | 14 October, 2012 | 0
Inbound Marketing is a powerful tool for helping businesses to generate leads. By combining compelling online content with strong calls-to-action,… READ MORE
Co-Communications, inbound marketing, Inbound Marketing Strategy, integrated marketing communications | Comments are Closed | 10 October, 2012 | 0
Gone are the days when just a catchy jingle or expensive image marketing campaign set your business on the fast-track to growth. Today, businesses… READ MORE
Speaking or exhibiting at the right tradeshow can be a powerful business marketing tool. A tradeshow geared towards a business’ target… READ MORE
integrated marketing communications, social media marketing, social media strategy | Comments are Closed | 26 September, 2012 | 0
A recent study by Forrester found that less than 1% of online purchases can be traced back to social networks such as Facebook or Pinterest.… READ MORE
integrated marketing communications, PRSA Mercury Award, Westchester Children's Museum | Comments are Closed | 21 September, 2012 | 0
Last evening, Co-Communications ‘T.A.G. You’re It!’ campaign, developed on behalf of Westchester Children’s
… READ MORE email marketing, LinkedIn, marketing communications, personalized marketing, social media marketing | Comments are Closed | 19 September, 2012 | 0
We’ve all been on the receiving end of mass marketing. Be it direct mail campaigns, email newsletters, advertising or social media marketing,… READ MORE
social media for small business, social media marketing, social media strategy | Comments are Closed | 12 September, 2012 | 0
Social Media Marketing is a powerful and cost-effective communication tool for small business. It is an opportunity for organizations
social media, social media marketing, social media policy | Comments are Closed | 5 September, 2012 | 0
The case for having a social media policy can be summed up in four words – better safe than sorry. As companies dedicate an increasing amount
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