Gone are the days when journalists were the only editorial contacts on a brand’s media list. Today, media lists encompass not only editors,… READ MORE
Gone are the days when journalists were the only editorial contacts on a brand’s media list. Today, media lists encompass not only editors,… READ MORE
As the media landscape has evolved, blogger relations and influencer relations have emerged as components of public relations programs.… READ MORE
Influencers. Tastemakers. Trendsetters. Thought leaders. No matter what you call them, they are an important marketing audience for brands… READ MORE
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