How to Achieve Social Media Marketing Success

By Danielle Cyr | social media, social media marketing, social media tips | Comments are Closed | 6 March, 2015 | 0

How does your company or cause use social media? Do you use social media to engage prospective clients, donors or volunteers? Is social media… READ MORE

Four Ways the Healthcare Industry Can Leverage Social Media

By Danielle Cyr | social media, social media for healthcare, social media marketing | Comments are Closed | 20 March, 2013 | 0

Gone are the days when social media marketing tools were best suited for consumer brands. Law firms, auditors, insurance companies and countless… READ MORE

The Role of Face-to-Face Communications in a Digital World

By Danielle Cyr | digital communications, face-to-face communications, social media | Comments are Closed | 14 November, 2012 | 0

Have you ever entered an online chat with your cubemate? Texted your colleague in the adjacent office? Opted to Skype instead of holding a … READ MORE

Five Things to Address in Your Social Media Policy

By Danielle Cyr | social media, social media marketing, social media policy | Comments are Closed | 5 September, 2012 | 0

The case for having a social media policy can be summed up in four words – better safe than sorry. As companies dedicate an increasing amount

Co-Communications Vice President Presents at Digital Brand Conference

By Danielle Cyr | Co-Communications, Hartford, Jessica Lyon, social media | Comments are Closed | 9 May, 2012 | 0

On Thursday, May 3^rd the Digital Brand Conference came to Hartford, featuring a series of workshops on social media and the evolution of marketing. … READ MORE

Co-Communications President Moderates BOMA Panel

By Danielle Cyr | Co-Communications, social media, Stacey Cohen | Comments are Closed | 4 May, 2012 | 0

Co-Communications president, Stacey Cohen, recently moderated a panel for BOMA – Let’s Get Social: Social Media and Online Essentials … READ MORE

Social Media Best Practices – Facebook & Twitter Aren’t Newsfeeds

By Danielle Cyr | Facebook, social media, social media best practices, social media marketing, social media strategy, Twitter | Comments are Closed | 28 March, 2012 | 0

Ever visit a Facebook page that looks identical to both the company’s Twitter page and website? Did you then wonder if the pages were updated… READ MORE

Is Augmented Reality Part of Your Social Media Strategy?

By Danielle Cyr | augmented reality, social media, social media strategy, Starbucks, Tic Tac | Comments are Closed | 22 February, 2012 | 0

While Starbucks was among the first when it integrated an augmented reality app into its 2011 holiday marketing, many consumer brands have… READ MORE

Social Media Marketing Lessons: #McFail

By Danielle Cyr | McDonald's, Skittles, social media, social media best practices, social media marketing | Comments are Closed | 1 February, 2012 | 0

With more than 175 million registered users, the power of Twitter’s community can be overwhelming. In particular, when you are on