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REAL ESTATE

PUBLIC RELATIONS

REAL ESTATE

A boutique PR and Marketing firm

From residential and commercial to membership associations, our real estate experience runs deep. Our award-winning team has helped clients across the real estate industry develop B2B marketing strategies and consumer engagement campaigns that attract customers, establish thought leadership, and support business goals.

Whether you are looking to develop a marketing plan for new development, secure personal branding services for your CEO and/or brokers, or put the spotlight on your proprietary research, we’re one of the leading real estate PR firms in Metro New York and we’re eager to collaborate with your team.

Our Impact

TitleVest : Public Relations

TitleVest : Public Relations

Co  Success Stories Images 01

National Multifamily Housing Council : Public Relations

National Multifamily Housing Council : Public Relations

Co Communications Success Story Images Main 11

Fordham Real Estate Institute : Public Relations

Fordham Real Estate Institute : Public Relations

Co Communications Success Story Images 15

Let’s connect!

The Clear Advantage

In a world of clutter, choose clarity. Residential. Commercial. Design-build. Adaptive reuse. Membership associations. Property management. We’ve done it all – and with a laser focus on each client’s bottom line. We pride ourselves on blending strategic thinking and creativity to move our clients towards achieving their desired goals with the support of a research-informed strategy and well-executed real estate marketing campaign.

Our Approach

Regardless of whether your company’s focus is local, regional, national, or global, we know how to move the needle. Looking for more media coverage? We’ve got you covered. Completing an acquisition and updating your brand? No problem. Eager to leverage our real estate marketing services to generate leads? We can help with that, too.

We begin every client engagement by setting measurable goals. We then develop a marketing strategy to achieve the client’s objectives. This is how we ensure measurable and meaningful results for every client.

When we worked with the National Multifamily Housing Council to deploy a national PR program, we spent time culling through proprietary data to identify the most compelling points for media pitches. As a PR agency that embraces data-informed strategies, we knew this research was the key to landing extensive trade media coverage. We applied this same strategy to three subsequent projects tackling package storage policies, housing affordability, and renters’ preferences.

Our PR campaign for CREW New York focused on telling the stories of members who were industry leaders. Through a combination of targeted pitches and optimized press releases, we garnered more than 400,000 media impressions and 1,700 online news stories.

When it comes to advocacy PR, we focus on engaging stakeholders and driving action. Our PR campaign for the Tappan Zee (now Mario Cuomo) Bridge incorporated pitching, press releases, press conferences, an online petition, microsite, and social media to rally supporters for rebuilding the bridge. This integrated approach allowed us to reach a wide range of stakeholders across different locations with clear, consistent, and actionable messaging.

We also implemented an ongoing PR campaign for TitleVest, a First American company, that generated a steady stream of real estate trade coverage in The Mann Report, New York Real Estate Journal, The Title Report, and Title News, to name a few. How did we do it? By honing in on what made the company unique – a heavy investment in proprietary technology designed to streamline a historically manual and paper-heavy industry. When you find the right angle, the results speak for themselves.

Whether you’re looking to launch your company’s first real estate public relations program or new real estate website, we can help.

Creating marketing plans,
real estate websites and PR programs for:

  • Residential brokerage
  • Commercial real estate
  • Design-Build
  • Developers
  • Property Management
  • Membership Associations
  • Investment real estate firms
  • Construction firms
  • Providers of real-estate related services (legal, insurance, etc.)
  • Multiple Listing Services (MLS)

How it Works
We Can Help Your Company:

Public Relations
  • Demonstrate thought leadership
  • Increase share of voice across the industry
  • Educate clients and prospects
  • Generate qualified leads
  • Build a buzz for philanthropic and good will initiatives
  • Support advocacy efforts
  • Support talent acquisition

A strategic marketing plan
can help your real estate firm:

Strategic Marketing Plan
  • Ensure clarity and consistency across all marketing channels
  • Cement a competitive advantage
  • Generate qualified leads
  • Attract strategic partners
  • Attract and retain talent
  • Leverage marketing to help achieve quantifiable business goals
  • Re-engage former clients in meaningful ways

A new real estate website can:

New Website
  • Put recent development projects and transactions in the spotlight
  • Support lead generation and client acquisition
  • Educate clients and prospects
  • Showcase thought leadership
  • Provide a dynamic landing hub for social and other digital ad campaigns
  • Improve search rankings, when coupled with a keyword strategy and SEO program

Social media channels updated with
creative and compelling content can:

Social Media
  • Attract tenants to your apartment building or office park
  • Broaden the reach of public relations campaigns and associated media coverage
  • Showcase new listings, new team members, and more
  • Support talent acquisition efforts
  • Engage target audiences
  • Increase event attendance (open houses, virtual tours, speaking engagements, and more)
Co Website Images_Home Titles-30
Co Communications Commercial Real Estate
28 Feb

The Blueprint for a Great Commercial Real Estate PR Program

From the day you break ground to the moment the ribbon is cut, there are countless opportunities to keep your company – and its latest projects… READ MORE

Comments are Closed / Blog,PR,public relations,real estate,real estate pr / Read More
Co Communications Real Estate Marketing Trends
16 Aug

Real Estate Marketing Trends

The world of real estate marketing has been anything but boring over the past few years. From virtual property tours becoming the new norm … READ MORE

Comments are Closed / Blog,marketing,real estate,real estate marketing / Read More
Co Communications The Future of Real Estate Marketing
01 Nov

The Future of Real Estate Marketing

Since the pandemic began nearly two years ago, the world of real estate marketing has been turbulent, to say the least. Real estate professionals… READ MORE

Comments are Closed / Blog,marketing,real estate,real estate marketing / Read More

WESTCHESTER COUNTY

(914) 666-0066
120 Bloomingdale Rd, Suite 305
White Plains, NY 10605

HARTFORD COUNTY

(860) 676-4400
71 Raymond Rd. Suite #860
West Hartford, CT 06107

NEW YORK CITY

745 Fifth Avenue Suite 500
New York, NY 10151

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