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Blog

How to Generate Website Leads

By Danielle Cyr | blogs, lead nurturing, multimedia, websites | Comments are Closed | 13 January, 2016 | 0

Is your website generating qualified business leads? Gone are the days where websites served as static online brochures. Today, websites… READ MORE

Five Questions to Ask Before Implementing Your 2016 Marketing Plan

By Danielle Cyr | marketing, marketing plan | Comments are Closed | 6 January, 2016 | 0

The best way for companies to improve their marketing is by learning from their prior successes and missteps. As 2015 draws to a close, now … READ MORE

Brand Storytelling 101: Are Your Image and Message On-Point?

By Danielle Cyr | analytics, branding, marketing, public relations | Comments are Closed | 23 December, 2015 | 0

Among the core attributes of effective brand identities and PR/marketing campaigns are their ability to tell a compelling story. Whether… READ MORE

Marketing Trends to Watch in 2016

By Danielle Cyr | content creation, marketing, mobile, trends, video, video marketing | Comments are Closed | 16 December, 2015 | 0

A new year means it is time to evaluate which marketing strategies and tactics generated the most ROI in 2015, as well as which new strategies,… READ MORE

Marketing & Fundraising Lessons from #GivingTuesday 2015

By Danielle Cyr | #GivingTuesday, b2b marketing, b2c marketing, fundraising, Giving Tuesday, marketing | Comments are Closed | 9 December, 2015 | 0

In just its fourth year, #GivingTuesday surpassed the 1 million tweet mark before day’s end. Further, Blackbaud reported a 52 percent increase… READ MORE

5 Lessons from Thanksgiving Weekend Marketing Mayhem

By Danielle Cyr | b2b marketing, b2c marketing, Black Friday, Cyber Monday, marketing | Comments are Closed | 2 December, 2015 | 0

Did it feel like Black Friday lasted nearly a month this year? Has your inbox been flooded with Cyber Monday teasers since the onset of November… READ MORE

Nonprofit Marketing & Fundraising Insights from Dan Pallotta

By Danielle Cyr | nonprofit, nonprofit communication, nonprofit development, nonprofit marketing, nonprofit PR | Comments are Closed | 25 November, 2015 | 0

If you haven’t heard Dan Pallotta’s TED Talk, The Way We Think About Charity is Dead Wrong, stop reading… READ MORE

Is it time for a new website?

By Danielle Cyr | marketing, websites | Comments are Closed | 18 November, 2015 | 0

Websites are the central online marketing hubs for companies and causes alike.

They are prime space for everything from detailing products… READ MORE

#GivingTuesday is Only a Few Weeks Away: Are You Ready?

By Danielle Cyr | #GivingTuesday, donor management, donor relations, non-profit, nonprofit, nonprofit communication, nonprofit marketing, nonprofit marketing strategy, nonprofit PR, nonprofit public relations | Comments are Closed | 4 November, 2015 | 0

It won’t be long before retailers start talking about Black Friday. And, before we know, online retailers will soon begin touting the unbeatable… READ MORE

What is Co-Comm University and Why Should I Attend?

By Danielle Cyr | Co-Communications, Co-Communications News, inbound marketing, inbound marketing agency, inbound marketing for colleges, inbound marketing for higher ed, inbound marketing for universities, Inbound Marketing Strategy | Comments are Closed | 26 October, 2015 | 0

Did you hear the news? Co-Comm University is in session starting November 13th and we want to see you there. What is Co-Comm University? It’s… READ MORE

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