Marketing is an investment. It is an investment in your brand, your people, your products, and your customers. And, just like the investments… READ MORE
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business marketing, marketing, marketing goals, marketing measurement, marketing opportunities, marketing plan, marketing ROI, marketing strategy, measurement | Comments are Closed | 29 July, 2015 | 0
search engine optimization, SEO, web design, website design | Comments are Closed | 17 July, 2015 | 0
Everybody wants their website to get found by their target audiences – prospective clients, future donors, and lead generators, to name … READ MORE
Email marketing can be a powerful tool for staying on a prospective clients’ radar and for strengthening relationships with existing… READ MORE
A strong brand ranks among a company’s most valuable marketing assets. A strategically conceived and creatively executed brand identity… READ MORE
#GivingTuesday, donor management, donor relations, nonprofit communication, nonprofit PR, nonprofit public relations | Comments are Closed | 1 July, 2015 | 0
The annual appeal letter is a nonprofit fundraising staple. While this tried and true tactic can bump nonprofits over their fundraising … READ MORE
event marketing, non-profit, nonprofit, nonprofit marketing plan, nonprofit marketing plans, nonprofit marketing strategy, nonprofit PR | Comments are Closed | 24 June, 2015 | 0
For many nonprofits, late spring and early summer are characterized by signature fundraising events such as galas and golf tournaments.… READ MORE
marketing communications plan, marketing goals, marketing opportunities, marketing plans, marketing ROI | Comments are Closed | 17 June, 2015 | 0
Gone are the days of the five-year marketing plan that is executed as it was written on day one. In a real time media world, adaptation is key.
social media, social media for small business, social media marketing, social media marketing for small business | Comments are Closed | 11 June, 2015 | 0
A recent survey by Clutch revealed while 53% of small businesses are using social media, 47% are not. Data from Enplug, a digital signage software… READ MORE
business blogging, business communications, inbound marketing | Comments are Closed | 10 June, 2015 | 0
We’ve all seen it. The blog that started out with a bang. Weekly posts, high-quality embedded videos, creative photos and compelling calls
customer aquisition, lead gen, lead generation, social media, social media marketing | Comments are Closed | 30 May, 2015 | 0
Has your company acquired customers through social media? If the answer is “yes” – and your company is b2b or b2c – you are not alone. When executed… READ MORE
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