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Blog

marketing trends are a thought leadership opportunity

What to do with your Marketing Data from Q1

By Danielle Cyr | email marketing, integrated marketing communications, marketing plan, marketing strategy | Comments are Closed | 31 March, 2017 | 0

Believe it or not, we are officially wrapping up the first quarter of 2017. Whether it was a time for your small business to hit the ground running… READ MORE

Co-Communications Team to Present on Inbound Marketing

By Danielle Cyr | Co-Communications, inbound marketing, Inbound Marketing Strategy, integrated marketing communications | Comments are Closed | 10 October, 2012 | 0

Gone are the days when just a catchy jingle or expensive image marketing campaign set your business on the fast-track to growth. Today, businesses… READ MORE

Social Media Marketing as a Sales Tool: Building Trust Comes First

By Danielle Cyr | integrated marketing communications, social media marketing, social media strategy | Comments are Closed | 26 September, 2012 | 0

A recent study by Forrester found that less than 1% of online purchases can be traced back to social networks such as Facebook or Pinterest.… READ MORE

Co-Communications Wins Gold PRSA Mercury Award

By Danielle Cyr | integrated marketing communications, PRSA Mercury Award, Westchester Children's Museum | Comments are Closed | 21 September, 2012 | 0
Last evening, Co-Communications ‘T.A.G. You’re It!’ campaign, developed on behalf of Westchester Children’s
… READ MORE

The Evolution of PR & ‘The Changing MO of the CMO’

By Danielle Cyr | integrated marketing communications, marketing, public relations | Comments are Closed | 20 June, 2012 | 0

I recently attended PRSA’s Leadership Rally, which featured a luncheon keynote by Mary Lee Sachs on ‘The Changing MO of the CMO.’  As… READ MORE

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