Unveiling a new website for your business or cause is a great opportunity to ramp up your online marketing program. You’ve honed your messaging,… READ MORE
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lead generation, marketing, marketing measurement, measurement | Comments are Closed | 14 January, 2015 | 0
In a digital world, there is an abundance of data available to help inform your marketing strategy. From Google Analytics to Facebook Insights,… READ MORE
Is less really more when it comes to the marketing channels your business or nonprofit uses? Is being ‘everywhere’ the best way to get found… READ MORE
With January 1st less than two weeks away, now is the time to make sure your business and marketing goals are aligned for 2015. Whether you aspire… READ MORE
b2b marketing, b2c marketing, marketing, marketing strategy | Comments are Closed | 19 November, 2014 | 0
The start of a new year is often the time to implement a new marketing plan. The marketing strategy your business in 2015 should be strategic,… READ MORE
doctor websites, marketing, websites, websites for medical practices | Comments are Closed | 1 August, 2014 | 0
A content-rich, well-optimized website can help physicians practices recruit new patients and increase “stickiness” with existing patients.… READ MORE
On April 9th, Co-Communications President and CEO, Stacey Cohen, moderated a lively discussion on personal branding for the Connecticut… READ MORE
integrated communications, marketing, marketing strategy | Comments are Closed | 5 February, 2014 | 0
Oftentimes, the desire to demonstrate marketing success in a short period of time can put executing tactics ahead of creating a marketing… READ MORE
In case you missed it, YouTube launched a gallery of Super Bowl XLVIII ad teasers on January 21 featuring previews of seven ads from Pepsi, … READ MORE
integrated marketing, marketing, social media marketing | Comments are Closed | 1 November, 2013 | 0
For brand marketers, Halloween is about more than costumes and candy. It’s an opportunity to tie a product or service to a timely event and … READ MORE
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