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Blog

The Benefits of PR Retainers

By Danielle Cyr | PR, public relations, public relations agency, public relations retainer | Comments are Closed | 19 August, 2016 | 0

Engagements with public relations agencies typically come in two forms – short-term projects and monthly retainers. While projects can… READ MORE

Summer Marketing Projects for Private Schools

By Danielle Cyr | content marketing, marketing, marketing strategy | Comments are Closed | 17 August, 2016 | 0

Students have left for vacation and campuses are quiet(er). The clock to a new school year is ticking down and soon the hustle and bustle of … READ MORE

Graphic Design Services: What Should You Outsource?

By Danielle Cyr | content marketing, graphic design | Comments are Closed | 12 August, 2016 | 0

Maintaining a consistent and visually compelling brand is a core component of effective marketing. With nearly two-thirds of the population… READ MORE

How to Write a Marketing RFP

By Danielle Cyr | marketing, marketing agency, marketing firm, marketing RFP | Comments are Closed | 10 August, 2016 | 0

For many for-profit and non-profit entities, RFPs (requests for proposals) are a way of business. In some instances, funding for marketing,… READ MORE

Higher Ed Marketing Projects to Tackle This Summer

By Danielle Cyr | content marketing, inbound marketing, inbound marketing for higher ed | Comments are Closed | 5 August, 2016 | 0

The back-to-school ads have started and students will be returning to campus for the fall semester in the blink of an eye. Before campus is … READ MORE

How Do You Tell Marketing and PR Firms Apart?

By Danielle Cyr | full-service PR agency, marketing agency, marketing and PR firm, PR agency | Comments are Closed | 3 August, 2016 | 0

When looking for a marketing agency or PR firm to outsource work to, one is often faced with a number of options that look similar on the surface.… READ MORE

Real Estate PR Tips You Can Use

By Danielle Cyr | real estate pr, real estate PR program, real estate public relations, real estate public relations program | Comments are Closed | 29 July, 2016 | 0

Is your real estate PR program effective? Do you maximize the value of your earned media placements? Do expert articles become newsletter… READ MORE

On Target: Back-to-School Ads Reinforce Importance of Knowing Your Audience

By Danielle Cyr | b2c marketing, back to school marketing, marketing, social media marketing | Comments are Closed | 27 July, 2016 | 0

There’s something different about Target’s 2016 back-to-school ads and it isn’t the products they are featuring. Underscoring the importance… READ MORE

Nonprofit Public Relations Tips You Can Use

By Danielle Cyr | nonprofit PR, nonprofit public relations, PR, public relations, public relations program | Comments are Closed | 22 July, 2016 | 0

Nonprofits have the good fortune of having countless stories to share. As natural storytellers, nonprofit organizations are well-poised… READ MORE

How to Tell if Your Real Estate PR Program is Working

By Danielle Cyr | real estate marketing plan, real estate pr, real estate public relations | Comments are Closed | 15 July, 2016 | 0

Public relations is a powerful tool for helping real estate firms to tell their story. Whether you are the contractor who was awarded the contract… READ MORE

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