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Blog

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How Social Media Marketing Can Support Talent Acquisition

By Danielle Cyr | Blog, marketing, social media | Comments are Closed | 14 February, 2024 | 0

Great brands and great causes need great people on their teams. Social media marketing can play a powerful role in attracting and retaining… READ MORE

Co Communications Service Expansion

How to Communicate a Service Expansion with Clarity and Impact

By Danielle Cyr | Blog, business communications, marketing | Comments are Closed | 7 February, 2024 | 0

Whether you’ve acquired a firm, received a generous grant to launch a new service or merged with an industry peer to strengthen your offerings,… READ MORE

Co Communications Influencer Brand

What Type of Influencer Marketing is Right for Your Brand?

By Danielle Cyr | Blog, branding, marketing | Comments are Closed | 31 January, 2024 | 0

While brands can benefit from the large followings and high engagement levels of mainstream influencers, engaging a micro influencer with… READ MORE

Co Communications Economic Development Story

Best Ways to Tell Your Community’s Economic Development Story

By Danielle Cyr | Blog, community relations, economic development | Comments are Closed | 24 January, 2024 | 0

From bustling main streets and vibrant downtowns to rich entrepreneurial ecosystems and booming industry sectors, no two economic development… READ MORE

Co Communications Company Impact

How to Clearly Communicate Your Company’s Impact

By Danielle Cyr | Blog, marketing | Comments are Closed | 10 January, 2024 | 0

Whether you’re putting the finishing touches on an annual report, compiling an impact statement or reporting out to a funder, clearly conveying… READ MORE

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Membership Association Marketing: 5 Ways an Agency Partner Can Help

By Danielle Cyr | Blog, content marketing, marketing | Comments are Closed | 3 January, 2024 | 0

Striking a balance between being the voice of an industry and maintaining your own voice isn’t always easy. Engaging an objective third party… READ MORE

Co Communications Our Commentary on AI in Marketing

Our Commentary on AI in Marketing

By Danielle Cyr | Blog, AI, marketing | Comments are Closed | 24 October, 2023 | 0

There is a great debate underway about the pros and cons of artificial intelligence – AI – and how best to manage these new technologies while… READ MORE

Co Communications AI Banner

Friend or Foe? An Introduction to AI in Marketing

By Danielle Cyr | Blog, AI, marketing | Comments are Closed | 10 October, 2023 | 0

AI is touching every industry and rapidly changing the way we work, and think. The degree to which artificial intelligence is being leveraged… READ MORE

Co Communications Healthcare Website

Marketing Best Practices: How to Build an Effective Website for Your Healthcare Facility

By Danielle Cyr | Blog, healthcare marketing, websites | Comments are Closed | 13 September, 2023 | 0

As a healthcare facility, your website is one of the most important resources for current and prospective patients. In today’s digital age,… READ MORE

Co Communications Vertical Video Image banner

Shorts, Reels & TikTok: The Value of Vertical Video

By Danielle Cyr | Blog, social media, video | Comments are Closed | 30 August, 2023 | 0

There are few tactics that beat video when it comes to effectively communicating a brand’s messages to existing and potential customers.… READ MORE

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