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Blog

How to Integrate Conferences & Events into a Social Media Strategy

By Danielle Cyr | event marketing, social media marketing, social media strategy for events | Comments are Closed | 13 March, 2013 | 0

For those unable to attend SXSW in person, social media has proven a powerful tool for keeping in-the-loop on the latest news and trends. Whether… READ MORE

Four Ways to Make Your Nonprofit’s e-Newsletter More Social

By Danielle Cyr | nonprofit communication, nonprofit communications, nonprofit e-newsletters | Comments are Closed | 6 March, 2013 | 0

In a world where using social media to communicate with target audiences can easily dominate the conversation, email communications are… READ MORE

Is Philanthropy the Future of Marketing?

By Danielle Cyr | corporate communications, corporate volunteerism, marketing | Comments are Closed | 27 February, 2013 | 0

Growing up, your parents may have told you that ‘no good deed goes unnoticed.’ While this principle is important for people, it is also important… READ MORE

Three Lessons Learned from Post-Blizzard Marketing

By Danielle Cyr | direct marketing, marketing, self-made marketing opportunities | Comments are Closed | 13 February, 2013 | 0

Sometimes good marketing goes unnoticed. Other times, well-intentioned marketing becomes classified as a misstep because a brand is sharing… READ MORE

Three Attributes of Effective Email Marketing

By Danielle Cyr | content marketing, email marketing, inbound marketing | Comments are Closed | 6 February, 2013 | 0

Ever looked at your inbox and wondered where all of those emails came from? Left an empty inbox to make a cup of coffee and returned to a full inbox?

… READ MORE

Social Media Marketing’s Impact on Super Bowl XLVII Ads

By Danielle Cyr | social media marketing, Super Bowl ads | Comments are Closed | 30 January, 2013 | 0

Gone are the days when Super Bowl ads were kept under lock and key, only to be unveiled during the big game. In 2012, the conversation was focused… READ MORE

B2B Content Marketing in 2013

By Danielle Cyr | b2b content marketing, b2b inbound marketing, content marketing, inbound marketing | Comments are Closed | 23 January, 2013 | 0

Blog posts. Whitepapers. Facebook posts. Tweets. Videos. Pins. There is no shortage of content in 2013. Whether you are looking for

… READ MORE

Three Ways to Connect Social Media Marketing & Legislative Advocacy

By Danielle Cyr | legislative agenda, social media for legislative advocacy, social media marketing | Comments are Closed | 9 January, 2013 | 0

With a new legislative session underway in Connecticut, nonprofits and for-profits alike are eager to drive action in support of legislative… READ MORE

How to Manage Pre-Scheduled Social Media Marketing Updates

By Danielle Cyr | social media management, social media marketing | Comments are Closed | 2 January, 2013 | 0

Scheduling select social media marketing updates in advance can help small businesses and nonprofits to manage their marketing workflow.… READ MORE

Three Ways to Jumpstart Your 2013 Small Business Marketing

By Danielle Cyr | communications plans for small business, small business communications, small business marketing | Comments are Closed | 12 December, 2012 | 0

While year-end business activities and the holidays are competing for most everyone’s attention, it’s never too early to start filling … READ MORE

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