On Monday, August 6th, the Connecticut Valley Chapter of PRSA (PRSA-CVC) hosted David Meerman Scott for its annual Summer Social, which … READ MORE
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David Meerman Scott, public relations, real time pr, social media marketing | Comments are Closed | 8 August, 2012 | 0
public relations, public relations campaigns, social media marketing, social media measurement | Comments are Closed | 1 August, 2012 | 0
In a world of broadcasts, webcasts, tweets, status updates and conversations laced with Olympic commentary, it’s difficult not
content marketing, Flickr, Instagram, Pinterest, visual marketing, YouTube | Comments are Closed | 25 July, 2012 | 0
If we’ve heard it once, we’ve heard it a million times – content is king. While content marketing is a powerful tool for building trust among… READ MORE
In many instances, shrinking newsrooms mean not only less reporters but less reporters covering the same volume of news as a larger team previously… READ MORE
business communications, infographics, nonprofit communications | Comments are Closed | 11 July, 2012 | 0
Infographics have become an increasingly popular storytelling tool for nonprofits and for-profits alike. Combining striking visuals… READ MORE
Key Messages are a critical component of any strategic communications plan. They often define an organization’s value proposition, highlight… READ MORE
On Tuesday, June 26th Barry Nolan, an on-air contributor for CNBC and Boston Magazine columnist, crisis communications expert Dick Pirozzolo… READ MORE
integrated marketing communications, marketing, public relations | Comments are Closed | 20 June, 2012 | 0
I recently attended PRSA’s Leadership Rally, which featured a luncheon keynote by Mary Lee Sachs on ‘The Changing MO of the CMO.’ As… READ MORE
On Thursday, June 7th, my colleague Jessica and I will be presenting a workshop at the 12th annual CT Business Expo at the CT Convention Center
Volunteers. Media. Event Sponsors. Key Funders. Strategic Partners. Staff. Board Members. Each plays a critical yet unique role in the … READ MORE
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