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Blog

5 Signs You Should Invest in a PR Firm

By Danielle Cyr | PR, PR agency, pr firm, public relations | Comments are Closed | 21 May, 2014 | 0

For small businesses and nonprofits alike, the decision to enhance marketing and public relations capacity – be it internally or externally… READ MORE

Tips for Scoring a Great PR Internship

By Danielle Cyr | personal branding, PR internships, public relations | Comments are Closed | 26 March, 2014 | 0

For many college and high school students, early spring is the time to apply for a summer internship. As Co-Communications is busy culling… READ MORE

5 Ways Public Relations Can Help Businesses Grow

By Danielle Cyr | PR agency, pr campaign, public relations, public relations agency | Comments are Closed | 19 March, 2014 | 0

At the beginning of any new public relations campaign, it is important to outline the success metrics against which the campaign will be evaluated.… READ MORE

What is the Purpose of a PR/Marketing Discovery Meeting?

By Danielle Cyr | full-service marketing agency, full-service PR agency, marketing, PR, public relations | Comments are Closed | 16 October, 2013 | 0

You’ve done your homework, considered your options and decided it’s time to hire a full-service marketing agency. Congratulations. It’s… READ MORE

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Top 3 Questions to Ask Before Hiring a PR Agency

By Danielle Cyr | b2b PR, nonprofit PR, public relations, public relations agency | Comments are Closed | 7 August, 2013 | 0

Hiring the right PR agency can be a time-intensive and overwhelming process. With numerous agencies to choose from and each having their … READ MORE

Four Timely Q4 Marketing Opportunities for Small Business

By Danielle Cyr | media relations, PR, public relations, small business marketing | Comments are Closed | 5 December, 2012 | 0

Holiday shopping became a dominant news theme in advance of Black Friday and will continue to weave its way into the news until the holidays… READ MORE

Learn the Latest PR & Marketing Trends on November 8th

By Danielle Cyr | inbound marketing, marketing, PRSA, public relations | Comments are Closed | 25 October, 2012 | 0

Co-Communications and Westchester-Fairfield PRSA are bringing highlights from the PRSA International Conference, held in San Francisco… READ MORE

Highlights from David Meerman Scott’s Real-Time Marketing & PR!

By Danielle Cyr | David Meerman Scott, public relations, real time pr, social media marketing | Comments are Closed | 8 August, 2012 | 0

On Monday, August 6th, the Connecticut Valley Chapter of PRSA (PRSA-CVC) hosted David Meerman Scott for its annual Summer Social, which … READ MORE

Five Characteristics of Medal-Worthy Marketing

By Danielle Cyr | public relations, public relations campaigns, social media marketing, social media measurement | Comments are Closed | 1 August, 2012 | 0

In a world of broadcasts, webcasts, tweets, status updates and conversations laced with Olympic commentary, it’s difficult not

… READ MORE

Three Tips for Pepping Up Your PR Pitches

By Danielle Cyr | media relations, PR, public relations | Comments are Closed | 18 July, 2012 | 0

In many instances, shrinking newsrooms mean not only less reporters but less reporters covering the same volume of news as a larger team previously… READ MORE

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