Scheduling select social media marketing updates in advance can help small businesses and nonprofits to manage their marketing workflow.… READ MORE
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nonprofit communications, nonprofit infographics, social media marketing | Comments are Closed | 19 November, 2012 | 0
Social Media can be a powerful tool for helping nonprofits to rally support behind a common cause. When effectively leveraged as part of an
Speaking or exhibiting at the right tradeshow can be a powerful business marketing tool. A tradeshow geared towards a business’ target… READ MORE
integrated marketing communications, social media marketing, social media strategy | Comments are Closed | 26 September, 2012 | 0
A recent study by Forrester found that less than 1% of online purchases can be traced back to social networks such as Facebook or Pinterest.… READ MORE
email marketing, LinkedIn, marketing communications, personalized marketing, social media marketing | Comments are Closed | 19 September, 2012 | 0
We’ve all been on the receiving end of mass marketing. Be it direct mail campaigns, email newsletters, advertising or social media marketing,… READ MORE
social media for small business, social media marketing, social media strategy | Comments are Closed | 12 September, 2012 | 0
Social Media Marketing is a powerful and cost-effective communication tool for small business. It is an opportunity for organizations
social media, social media marketing, social media policy | Comments are Closed | 5 September, 2012 | 0
The case for having a social media policy can be summed up in four words – better safe than sorry. As companies dedicate an increasing amount
David Meerman Scott, public relations, real time pr, social media marketing | Comments are Closed | 8 August, 2012 | 0
On Monday, August 6th, the Connecticut Valley Chapter of PRSA (PRSA-CVC) hosted David Meerman Scott for its annual Summer Social, which … READ MORE
public relations, public relations campaigns, social media marketing, social media measurement | Comments are Closed | 1 August, 2012 | 0
In a world of broadcasts, webcasts, tweets, status updates and conversations laced with Olympic commentary, it’s difficult not
Key Messages are a critical component of any strategic communications plan. They often define an organization’s value proposition, highlight… READ MORE
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