Last week we celebrated National Puppy Day. Passover and Easter are both just a few days away. Not to mention the upcoming occasions of World… READ MORE
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marketing, marketing opportunities, social media marketing | Comments are Closed | 1 April, 2015 | 0
While many businesses are gearing up to enter Q2, many nonprofits (and municipalities) are headed straight for Q4 – the infamous year-end
Marketing is a long-term investment. And, for those who know us, you’ve often heard us say that a diversification strategy should be part
Drivers wanted. Melts in your mouth, not in your hand. Have you had your break today? Taglines can be every bit as memorable as brands themselves.… READ MORE
Often, the need to quickly prove marketing ROI drives companies to focus on tactics before laying out a marketing communications strategy.
Nonprofit Times’ 2014 Influencer of the Year, executive director of the 92nd Street Y and founder of #GivingTuesday, Henry Timms came to … READ MORE
integrated marketing, marketing, strategic marketing plan | Comments are Closed | 11 February, 2015 | 0
Marketing and communications campaigns are often designed to alleviate pain. What exactly do I mean by that? Marketing is often brought … READ MORE
Unveiling a new website for your business or cause is a great opportunity to ramp up your online marketing program. You’ve honed your messaging,… READ MORE
lead generation, marketing, marketing measurement, measurement | Comments are Closed | 14 January, 2015 | 0
In a digital world, there is an abundance of data available to help inform your marketing strategy. From Google Analytics to Facebook Insights,… READ MORE
Is less really more when it comes to the marketing channels your business or nonprofit uses? Is being ‘everywhere’ the best way to get found… READ MORE
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