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Blog

What You Need to Know About Influencer Marketing in 2017

By Danielle Cyr | blogger relations, influencer marketing, media relations | Comments are Closed | 25 January, 2017 | 0

Influencers. Tastemakers. Trendsetters. Thought leaders. No matter what you call them, they are an important marketing audience for brands… READ MORE

Pitch Perfect: The Types of PR Stories Reporters Crave

By Danielle Cyr | media relations, pitching, PR, pr firm, public relations | Comments are Closed | 14 October, 2016 | 0

As a full-service marketing and public relations agency, we’re often asked, “What types of stories can you get me in X publication?” While… READ MORE

How to Get More Media Coverage for Your Business

By Danielle Cyr | full-service marketing agency, full-service PR agency, media relations, PR, PR agency, pr firm, public relations | Comments are Closed | 3 February, 2016 | 0

Is your company’s C-suite a “go-to” source for media? Do reporters proactively call your company when industry news… READ MORE

Four Timely Q4 Marketing Opportunities for Small Business

By Danielle Cyr | media relations, PR, public relations, small business marketing | Comments are Closed | 5 December, 2012 | 0

Holiday shopping became a dominant news theme in advance of Black Friday and will continue to weave its way into the news until the holidays… READ MORE

Three Tips for Pepping Up Your PR Pitches

By Danielle Cyr | media relations, PR, public relations | Comments are Closed | 18 July, 2012 | 0

In many instances, shrinking newsrooms mean not only less reporters but less reporters covering the same volume of news as a larger team previously… READ MORE

effective email marketing

Three Tips for Mastering Your Media Messaging

By Danielle Cyr | crisis communications, media relations, public relations | Comments are Closed | 27 June, 2012 | 0

On Tuesday, June 26th Barry Nolan, an on-air contributor for CNBC and Boston Magazine columnist, crisis communications expert Dick Pirozzolo… READ MORE

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