Consider the barriers incoming college students face when deciding which school to attend: there’s time, geography, and finances, just… READ MORE
Consider the barriers incoming college students face when deciding which school to attend: there’s time, geography, and finances, just… READ MORE
For many Connecticut nonprofits, the Legislative Session is a time to engage constituents – be they members, community partners or volunteers… READ MORE
Businesses and nonprofits alike will often ask us if their marketing needs are better suited to short-term, projects or ongoing monthly … READ MORE
Oftentimes, the desire to demonstrate marketing success in a short period of time can put executing tactics ahead of creating a marketing… READ MORE
In case you missed it, YouTube launched a gallery of Super Bowl XLVIII ad teasers on January 21 featuring previews of seven ads from Pepsi, … READ MORE
Today, Googling “Office Max” will return more than an e-commerce site for purchasing office supplies. It will also spotlight a number of … READ MORE
January is the time to build on the momentum from year-end donations and lay a strong marketing foundation to guide your nonprofit in 2014.… READ MORE
When was the last time you cleaned your website? Gave it a thorough scrub, swept away the broken links and freshened up the newsroom? Your website… READ MORE
With 2014 just a few weeks away, now is the time to refine your marketing strategy to ensure your business or nonprofit starts the year with … READ MORE
During last week’s National Philanthropy Day in Connecticut workshop, my colleague Jessica and I spoke to nonprofit marketing and development… READ MORE
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