YouTube is the world’s second-largest search engine. Forrester Research reports the value of one minute of video is the equivalent of 1.8
YouTube is the world’s second-largest search engine. Forrester Research reports the value of one minute of video is the equivalent of 1.8
For many nonprofits, spring marks the time for annual galas, golf tournaments and other signature fundraising events. The season marks … READ MORE
In a world where nearly every business, nonprofit and individual is creating online content, it is easy to become overwhelmed. From Facebook… READ MORE
Last week we celebrated National Puppy Day. Passover and Easter are both just a few days away. Not to mention the upcoming occasions of World… READ MORE
Deciding to contract with a third-party firm for marketing and PR services is a big decision. Not only do you need a partner with whom you can… READ MORE
While many businesses are gearing up to enter Q2, many nonprofits (and municipalities) are headed straight for Q4 – the infamous year-end
How does your company or cause use social media? Do you use social media to engage prospective clients, donors or volunteers? Is social media… READ MORE
Marketing is a long-term investment. And, for those who know us, you’ve often heard us say that a diversification strategy should be part
Drivers wanted. Melts in your mouth, not in your hand. Have you had your break today? Taglines can be every bit as memorable as brands themselves.… READ MORE
You’ve likely heard the term integrated marketing. But, what does it really mean? More importantly, what does integrated marketing mean
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