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Blog

How to Get More Mileage Out Your Content Marketing

By Danielle Cyr | content marketing, content strategy, inbound marketing | Comments are Closed | 28 January, 2015 | 0

Feeding the content beast isn’t easy. Whether it’s your blog, company Facebook page, LinkedIn profile or website, there is always a marketing… READ MORE

Graphic Design 101: Choosing the Correct Color Model and File Format

By Danielle Cyr | branding, graphic design, logo design | Comments are Closed | 23 January, 2015 | 0

Brand consistency is critical for effectively marketing your company or cause. From the color of your logo and font of your tagline to the … READ MORE

How Does Client Onboarding Work at a PR/Marketing Agency?

By Danielle Cyr | marketing agency, marketing firm, PR agency, pr firm | Comments are Closed | 21 January, 2015 | 0

We’re often asked by prospective clients what it is like to work with a full-service public relations and marketing agency. Which is often… READ MORE

The Importance of Measurement & Lead Tracking

By Danielle Cyr | lead generation, marketing, marketing measurement, measurement | Comments are Closed | 14 January, 2015 | 0

In a digital world, there is an abundance of data available to help inform your marketing strategy. From Google Analytics to Facebook Insights,… READ MORE

Should You Diversify Your Marketing Channels in 2015?

By Danielle Cyr | marketing, marketing plan, marketing strategy | Comments are Closed | 23 December, 2014 | 0

Is less really more when it comes to the marketing channels your business or nonprofit uses? Is being ‘everywhere’ the best way to get found… READ MORE

What Are Your 2015 Marketing Goals?

By Danielle Cyr | marketing, marketing rules, marketing strategy | Comments are Closed | 17 December, 2014 | 0

With January 1st less than two weeks away, now is the time to make sure your business and marketing goals are aligned for 2015. Whether you aspire… READ MORE

Tastes, Toasts & Posts: Social Media Marketing for Restaurants

By admin | social media marketing, social media marketing for restaurants, social media strategy | Comments are Closed | 10 December, 2014 | 0

One key strategy for restaurants looking to ramp up social media marketing is to keep it simple. – Take on only as much as you can chew.… READ MORE

Tips for Maintaining the Marketing Momentum from #GivingTuesday

By Danielle Cyr | #GivingTuesday, nonprofit development, nonprofit marketing | Comments are Closed | 4 December, 2014 | 0

Were your inboxes and social feeds overflowing with asks from nonprofits this #GivingTuesday? Ours were. Not surprisingly, Blackbaud … READ MORE

How to Turn Customers into Raving Fans

By Danielle Cyr | retention, retention marketing, stakeholder communications | Comments are Closed | 1 December, 2014 | 0

Client retention is an important business strategy. Not only do building ongoing client relationships allow companies to work collaboratively… READ MORE

Nonprofit Marketing & Development: Are You Ready for #GivingTuesday?

By Danielle Cyr | #GivingTuesday, nonprofit development, nonprofit marketing | Comments are Closed | 26 November, 2014 | 0

In less than one week, Black Friday and Cyber Monday will be distant memories. It will be time to celebrate a different kind of holiday –… READ MORE

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