I recently attended PRSA’s Leadership Rally, which featured a luncheon keynote by Mary Lee Sachs on ‘The Changing MO of the CMO.’ As… READ MORE
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integrated marketing communications, marketing, public relations | Comments are Closed | 20 June, 2012 | 0
On Thursday, June 7th, my colleague Jessica and I will be presenting a workshop at the 12th annual CT Business Expo at the CT Convention Center
Volunteers. Media. Event Sponsors. Key Funders. Strategic Partners. Staff. Board Members. Each plays a critical yet unique role in the … READ MORE
marketing communications, marketing communications plan, social media marketing, social media strategy | Comments are Closed | 23 May, 2012 | 0
There’s no denying that content is king. It’s a critical tool for building trust among clients and prospects and among the keys to getting … READ MORE
nonprofit communications, social media best practices, social media strategy | Comments are Closed | 17 May, 2012 | 0
Facebook. Twitter. Foursquare. YouTube. Pinterest. Tumblr. Each has a unique and compelling value proposition, but which platforms are… READ MORE
On Thursday, May 3rd the Digital Brand Conference came to Hartford, featuring a series of workshops on social media and the evolution of marketing. … READ MORE
Co-Communications president, Stacey Cohen, recently moderated a panel for BOMA – Let’s Get Social: Social Media and Online Essentials … READ MORE
social media best practices, social media messaging, Twitter | Comments are Closed | 2 May, 2012 | 0
Among Twitter’s most valuable attributes is the ability to share timely information with key audiences. Whether it’s a new study commissioned… READ MORE
nonprofit communications, nonprofit PR, nonprofit public relations, PR campaigns, public relations campaigns | Comments are Closed | 25 April, 2012 | 0
As state budget cuts and decreased donations force nonprofits to do more with fewer resources, the importance of clear, concise, and compelling
social media best practices, social media management, social media platforms, social media strategy | Comments are Closed | 18 April, 2012 | 0
‘Build It and They Will Come’ has relevance in many applications, but social media isn’t necessarily one of them. With the thousands of individuals… READ MORE
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