There’s no denying that content is king. It’s a critical tool for building trust among clients and prospects and among the keys to getting … READ MORE
There’s no denying that content is king. It’s a critical tool for building trust among clients and prospects and among the keys to getting … READ MORE
Facebook. Twitter. Foursquare. YouTube. Pinterest. Tumblr. Each has a unique and compelling value proposition, but which platforms are… READ MORE
As a CT lifer and marketer by trade, I was anticipating the unveiling of CT’s new brand with excitement and a dash of skepticism.
On Thursday, May 3rd the Digital Brand Conference came to Hartford, featuring a series of workshops on social media and the evolution of marketing. … READ MORE
Co-Communications president, Stacey Cohen, recently moderated a panel for BOMA – Let’s Get Social: Social Media and Online Essentials … READ MORE
Among Twitter’s most valuable attributes is the ability to share timely information with key audiences. Whether it’s a new study commissioned… READ MORE
As state budget cuts and decreased donations force nonprofits to do more with fewer resources, the importance of clear, concise, and compelling
‘Build It and They Will Come’ has relevance in many applications, but social media isn’t necessarily one of them. With the thousands of individuals… READ MORE
Monitoring social media mentions can be a time-intensive process. The larger the company, the more products it offers and the more employees
Ever visit a Facebook page that looks identical to both the company’s Twitter page and website? Did you then wonder if the pages were updated… READ MORE
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